Drones or UAS (or whatever you want to call them) have birthed a new industry that reaches into construction, film and sports sectors, to name a few. This has resulted in drones coming to market that have specific uses, whether that be for film and photography, or thermal imaging and 3D mapping.
Other types of UAS have also come to market for the unique perspective that they provide and have now been seen used for blockbuster films, property tours, live sports coverage and a plethora of other applications. These drones are First Person View (FPV) drones.
FPV drones started very much as an enthusiast hobby, with people building their own FPV drones for recreational flying. With FPV drones, the pilot wears a set of video goggles that receive a low latency video stream from the drone, allowing the pilot to immerse themselves in the flight, like they are actually in the drone. This has resulted in two notable benefits for the drone industry:
Highly skilled drone operators, as FPV drones have little to no built in piloting capabilities, requiring the pilot to be in complete control at all times;
Close-up filming for both indoor and outdoor with drones thanks to the various sizes of FPV drones available and the ability to see what the drone sees through video goggles.
There are a number of further benefits, but the above-mentioned benefits are pushing the drone industry to new heights. The capability of these drones today means that hiring expensive helicopters for film productions is becoming a thing of the past, especially when the cost of a drone pilot for a day can be less than one hour of helicopter hire. Even for high speed applications, FPV drones can exceed 200km/h.
Similarly, for marketing videos and advertising, ground video and aerial video are typically used in combination for promotional videos, which can be time consuming and costly due to the amount of editing and post processing required. By contrast, FPV drones can be used to film continuous videos of a business premises or project and can fly in and out of spaces, capturing the best qualities of both ground video and conventional aerial video in a cost effective way.
The fundamental capabilities of FPV drones have seen many different styles of these drones come to market, ranging from small drones equipped with propeller guards (referred to in the industry as cinewhoops) to large 10 inch propeller driven cinema camera drones (known as cinelifters).
Applications for FPV drones are increasing all the time and at Fly Flow Aerial Media we work with businesses to provide them with solutions using FPV drones. For example, in the construction and surveying sectors, FPV drones can be used for interior roof inspections and large equipment inspections, reducing costs for our clients as they no longer need to use lifting equipment or have someone physically go up and inspect the space. In another example, FPV drones can be used in agriculture to film at low altitude over crops, providing farmers with detailed video of their crops, which could be used to build relationships with their seed suppliers and attract new customers.
This latter example also applies generally across a number of business sectors. Have you considered leveraging your marketing media to build relationships with new customers and other businesses? Drone footage of your business or of your recent projects can show other businesses the value that you can offer them. With video content now becoming the most consumed type of internet content, video is now the best way to communicate with customers and other businesses. FPV drone videos can help you communicate your message in a clear and cost effective way.
To find out more about how we can use FPV drones to help your business, then please do not hesitate to contact us by email or through our social media channels.